Solange has been a part if Rimmel's new campaign ad for some time, which is great, I'm glad she's making that paper BUT, let's please be real: Rimmel's darkest shade, is Snookie Brown, which isn't really that dark at all. Solange is clearly meant to target the African American audience that their brand cannot and does not do in it's self.. So here lies the question: Would you buy make up (lipsticks, liners and mascaras) from a brand who doesn't offer your shade in a foundation/concealer? My answer is no, a thousand times no. If you cannot attempt to make an ashy chocolate brown, I will not attempt to buy your product. It clearly wasn't for me. Would you wear a makeup brand, that doesn't bother to cater to your needs, or even include your shade in their foundation selection??